Terms of Service

Effective date: November 9, 2026
Last updated: November 9, 2026
Version: v6-2026-11-09

These Terms of Service ("Terms") are an agreement between you and Crushvertise LLC, a Texas limited liability company ("Crushvertise," "ReelDrive," "we," "us," or "our"). They govern your use of ReelDrive, including the website at reeldrive.co, the application at app.reeldrive.co, share links, and related services (together, the "Service").

By creating an account, accepting an invitation, or using the Service, you agree to these Terms. Our Privacy Policy explains how we handle information; it is a notice, not part of this contract. If you use the Service on behalf of a company or other organization, you agree on its behalf and confirm you have authority to do so; "you" then means that organization. If you do not agree, do not use the Service.

Please read Section 21 carefully. It requires most disputes between you and us to be resolved by binding individual arbitration instead of in court, and waives class actions and jury trials. You can opt out within 30 days as explained there.

1. The Service

ReelDrive is a visual asset library for photos and videos. It lets you upload files into workspaces, organize them into boards, tag and search them, invite teammates, and share selected boards or files through links. Features may be added, changed, or removed over time.

2. Eligibility, business use, and U.S.-only beta

You must be at least 18 years old and able to form a binding contract to use the Service. The Service is intended for business and professional use (for example, creators, brands, agencies, and their teams), not personal, family, or household use. You may not use the Service if you are barred from doing so under applicable law, including U.S. export-control and sanctions laws.

U.S.-only beta. During the current beta, the Service is offered only to account holders and workspace members located in the United States. You may not create an account, accept an invitation, or use the Service if you are located outside the United States. Guests who open share links from outside the United States do so at their own risk; we do not currently offer EU/UK Standard Contractual Clauses or a separate international DPA for beta.

3. Accounts and security

4. Your content

5. Your responsibilities for content

You represent and warrant that:

We do not review Your Content before it is uploaded and are not responsible for it.

6. Acceptable use

You may not, and may not allow anyone else to:

  1. upload, store, or share content that infringes or misappropriates any copyright, trademark, right of publicity, or other right;
  2. upload, store, or share child sexual abuse material (CSAM) or any content that sexualizes, sexually exploits, or endangers minors (anyone under 18), including drawn, animated, AI-generated, or altered depictions. We have zero tolerance for this content. When we have actual knowledge of apparent CSAM or of other child sexual-exploitation offenses that U.S. law requires providers to report (including certain child trafficking and enticement offenses under 18 U.S.C. § 2258A), we will report to the National Center for Missing & Exploited Children (NCMEC) CyberTipline and to law enforcement as required, preserve the material and related information as the law requires, restrict access while preserving it, terminate the accounts involved without prior warning, and will not provide that material on export or download;
  3. upload, store, or share content that is illegal; non-consensual intimate imagery (NCII), including synthetic or AI-generated intimate imagery of a real person; credible threats of violence; or content that promotes terrorism;
  4. upload or distribute malware, viruses, or any code or file designed to harm, disrupt, or gain unauthorized access to any system;
  5. use the Service to harass, threaten, or defame anyone, to post knowingly false or misleading content about others, or to send spam;
  6. probe, scan, or test the vulnerability of the Service, bypass any security, rate, or storage limit, or access accounts, workspaces, or data that are not yours;
  7. interfere with or overload the Service, or use bots or scrapers against it, except through features we provide for that purpose;
  8. use the Service as general-purpose public file hosting or a content-distribution network for the public (for example, embedding share links as hotlinks on public websites);
  9. resell, sublicense, or provide the Service to third parties as a service bureau without our written permission;
  10. copy, reverse engineer, or create derivative works of the Service's software, except as allowed by law;
  11. use the Service to distribute (for example, through share links or comments) content that promotes violence, self-harm, or hatred against people based on a protected characteristic such as race, religion, national origin, sex, sexual orientation, gender identity, age, or disability;
  12. upload or share another person's private or confidential information (such as ID documents, financial details, or health information) without the right to do so;
  13. use the Service for phishing, fraud, or other deception, including pretending to be another person or company or disguising where content or a message came from; or
  14. misuse AI Features (Section 11), including by using them to create content meant to deceive people about who someone is or what they said or did, by trying to get around the safety filters of our AI providers, by submitting content that breaks the AI provider's prohibited-use policies, or by using them to identify people from their faces, voices, or other biometric traits.

No sexually explicit content. ReelDrive is a workspace for professional creative work. Sexually explicit content is not allowed on the Service, even if it is legal, kept private, or never shared. You may not upload, store, or share:

What is allowed. Non-explicit content is welcome, including swimwear and bikinis, lingerie, tanning and self-tanning products and results, fitness and athletic content, and fashion and beauty content, as long as it doesn't include nudity or anything else banned in the paragraph above. Whether content crosses that line is our call, made in good faith; context matters (for example, a product shot of a swimsuit is fine, while the same swimsuit in sexually explicit content is not). The bans in items 2 and 3 above, including on NCII, always apply.

Enforcement. If we find, or are told about, content that breaks this Section 6, we may remove it or disable access to it, revoke share links that include it, restrict the files or boards involved while we review them, and suspend or terminate the account or workspace (see Sections 7 and 16). Serious or repeated violations lead to termination. Prohibited content is never eligible for AI Features: we do not knowingly send it to our AI provider, and if AI results were generated from it before we found it, we may delete them.

Reporting intimate imagery and abuse (no account required). If you believe content on ReelDrive is CSAM, NCII (including synthetic or AI-generated intimate imagery of a real person), or otherwise violates this Section 6, email [email protected] with the subject line "Abuse Report" (or use our public report page). You do not need a ReelDrive account. Include a link or other information that lets us find the material, and a brief description of the problem. For qualifying NCII requests under applicable U.S. law (including the TAKE IT DOWN Act where it applies to us), we will remove or disable access to the reported material within 48 hours of a valid request, and we will make reasonable efforts to remove or disable known identical copies we can locate on the Service (for example, by file fingerprint). Reporting CSAM or other crimes may also be made to NCMEC and law enforcement; we will preserve material as required by law and will not return it to the uploader on export.

7. Reviews, investigations, and enforcement

8. Copyright complaints (DMCA)

We respect intellectual property rights and respond to notices of alleged infringement under the Digital Millennium Copyright Act (17 U.S.C. § 512).

Designated agent: Copyright Agent, Crushvertise LLC (ReelDrive), 615 W 7th St Apt 2305, Austin, TX 78701. Email: [email protected] (subject line: "DMCA Notice"). Our registration of a designated agent with the U.S. Copyright Office is pending; once complete, the registered details will match this section.

Where to send notices: Send DMCA takedown notices and counter-notices to the Designated agent above — by email to [email protected] with the subject line "DMCA Notice", by mail to the postal address above, or use our report page.

Takedown notice. To report content you believe infringes your copyright, send a written notice that includes:

  1. your physical or electronic signature;
  2. identification of the copyrighted work you claim is infringed;
  3. identification of the material you claim is infringing, with enough information for us to locate it (for example, the share link URL);
  4. your name, address, telephone number, and email address;
  5. a statement that you have a good-faith belief that the use is not authorized by the copyright owner, its agent, or the law; and
  6. a statement, under penalty of perjury, that the information in your notice is accurate and that you are the copyright owner or authorized to act on the owner's behalf.

Counter-notice. If your content was removed and you believe it was removed by mistake or misidentification, you may send a counter-notice that includes:

  1. your physical or electronic signature;
  2. identification of the material that was removed and where it appeared before removal;
  3. a statement, under penalty of perjury, that you have a good-faith belief the material was removed or disabled as a result of mistake or misidentification;
  4. your name, address, and telephone number, and a statement that you consent to the jurisdiction of the federal district court for the judicial district in which your address is located (or, if you are outside the United States, any judicial district in which we may be found), and that you will accept service of process from the person who provided the original notice or that person's agent.

If we receive a valid counter-notice, we will promptly forward it to the person who sent the original notice and will restore the material in 10 to 14 business days unless that person tells us they have filed a court action seeking to restrain the alleged infringement. We will notify the uploader when we remove or disable access to material because of a DMCA notice, unless the law or a legal hold prevents it. We may still refuse to restore material if we have an independent lawful reason to keep it down (for example, CSAM or NCII).

Repeat-infringer rule. We keep an internal record of valid copyright infringement notices and related account actions. We will terminate, in appropriate circumstances, the accounts of users who are repeat infringers. As a working rule, two or more valid, uncontested (or unsuccessfully contested) infringement findings against the same account or workspace within a 12-month period will ordinarily lead to termination, and we may terminate sooner for egregious or willful infringement. We may also disable share links and remove the infringing material.

Knowingly misrepresenting that material is infringing, or that it was removed by mistake, can make you liable for damages under 17 U.S.C. § 512(f).

9. Share links

Workspace owners and admins can create links that let people outside the workspace view selected boards or files. Depending on the settings you choose, a link may have a password, an expiration date, a view limit, and guest comments, and you can revoke it at any time. Share links are currently view-only and do not allow downloading original files; if that changes, the link settings will show it.

10. Other users and guests

Workspaces are shared spaces. Other members of your workspace, and guests viewing your share links, may add, change, organize, comment on, or delete content according to the roles and settings the workspace gives them. Content added by other users is their responsibility, not ours, and we don't check it. Disagreements between members of a workspace, or between a workspace and the people it shares with, are for them to resolve; we may help where we reasonably can but have no obligation to.

11. AI features

ReelDrive may offer optional AI features, such as automatic tags, descriptions, search ranking, and transcription of speech in videos ("AI Features"). AI Features are not currently enabled. When they are, this section applies.

12. Plans, billing, and renewal

13. Storage limits

14. Beta Service

The Service, or parts of it, may be labeled beta, preview, early access, or similar ("Beta"). Beta features are still being developed and may be changed, limited, or discontinued at any time. During Beta there is no uptime, availability, or support-response commitment, and you should keep your own copies of important files. Because Beta is still in development, data loss is possible even though we work to prevent it.

15. Our intellectual property

16. Suspension and termination

17. Third-party services

The Service relies on third-party providers (for example, hosting, storage, authentication, email, payments, and AI providers, listed in the Privacy Policy) and may let you interact with third-party services or content (for example, links in descriptions, or importing from a third-party source if we offer it). We are not responsible for third-party services, and your use of them may be subject to their own terms and privacy policies. Payments are processed by Stripe under Stripe's terms.

18. Disclaimers

THE SERVICE IS PROVIDED "AS IS" AND "AS AVAILABLE." TO THE FULLEST EXTENT PERMITTED BY LAW, CRUSHVERTISE DISCLAIMS ALL WARRANTIES, EXPRESS OR IMPLIED, INCLUDING WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, NON-INFRINGEMENT, AND ANY WARRANTIES ARISING FROM COURSE OF DEALING OR USAGE OF TRADE. We do not warrant that the Service will be uninterrupted, timely, secure, or error-free, that files will never be lost or corrupted, or that AI output or search results will be accurate. You are responsible for keeping independent backups of Your Content. We are not responsible for the conduct, content, or communications of other users, guests, or third parties, whether online or offline.

19. Limitation of liability

TO THE FULLEST EXTENT PERMITTED BY LAW:

These limits apply even if a remedy fails of its essential purpose. They reflect a fair allocation of risk between you and us, and our prices are set with them in mind. Nothing in these Terms limits liability that cannot be limited under applicable law (for example, for fraud, willful misconduct, or gross negligence where such a limitation is unenforceable). Some jurisdictions do not allow certain limitations, so some of these may not apply to you.

20. Indemnity

You will defend, indemnify, and hold harmless Crushvertise and its members, managers, employees, and agents from and against any claims, damages, losses, liabilities, costs, and expenses (including reasonable attorneys' fees) arising out of or relating to: (a) Your Content, including any claim that it infringes or violates anyone's rights (including copyright, music, publicity, or likeness rights); (b) third-party claims arising from your use of the Service or any share link you create; (c) your breach of these Terms; or (d) your violation of any law or third-party right. We may assume control of the defense of any matter at your expense, and you will cooperate with us.

21. Governing law, disputes, and arbitration

Governing law. These Terms are governed by the laws of the State of Texas and applicable U.S. federal law, including the Federal Arbitration Act, without regard to conflict-of-law rules.

Informal resolution first. Before starting an arbitration or court case, the party with the claim will send the other a written description of it and what they want (to us at [email protected]). Both sides will then try in good faith to resolve it informally for at least 30 days. The limitation period for the claim is tolled during that informal period.

Agreement to arbitrate. If the dispute isn't resolved informally, you and Crushvertise agree that any dispute, claim, or controversy arising out of or relating to these Terms or the Service, including whether this section applies, will be resolved by final and binding arbitration on an individual basis. The American Arbitration Association (AAA) will administer it under its Commercial Arbitration Rules (or, if AAA determines that its Consumer Arbitration Rules apply to you, under those rules), before a single arbitrator. The seat is Austin, Texas, and hearings may be held by video where the rules allow. Fees are allocated under the applicable AAA rules; if AAA treats you as a consumer, we will pay AAA fees above the amount of a comparable court filing fee. Judgment on the award may be entered in any court with jurisdiction.

Exceptions. Either party may instead: - bring an individual claim in a small-claims court in your home county or in Travis County, Texas, if it qualifies and stays there on an individual basis; or - go to court for an injunction or other equitable relief to protect its intellectual property, or to stop unauthorized access to or misuse of the Service.

Class-action waiver. YOU AND CRUSHVERTISE MAY BRING CLAIMS AGAINST EACH OTHER ONLY IN AN INDIVIDUAL CAPACITY, AND NOT AS A PLAINTIFF OR CLASS MEMBER IN ANY CLASS, COLLECTIVE, CONSOLIDATED, OR REPRESENTATIVE PROCEEDING. The arbitrator may not combine more than one person's claims or award relief to anyone other than the individual parties. Claims for public injunctive relief that cannot lawfully be waived are severed and may proceed in court after the individual arbitration of other claims. If this waiver is found unenforceable for a particular claim, that claim will go to court in the venue below, not to arbitration.

Jury-trial waiver. YOU AND CRUSHVERTISE EACH GIVE UP THE RIGHT TO A TRIAL BY JURY for any dispute covered by these Terms, including any that ends up in court.

30-day opt-out. You may opt out of this agreement to arbitrate by emailing [email protected] within 30 days after you first accept these Terms, with the subject line "Arbitration Opt-Out" and the email address of your account. Opting out of arbitration does not change the class-action waiver or the jury-trial waiver, which still apply. We will acknowledge and log opt-out requests.

Future changes to arbitration. If we make a material change to this arbitration section, we will email account holders. The change applies only to claims that arise after 30 days from that email notice, never to disputes you already raised with us. You may reject the change by emailing [email protected] within 30 days after that notice. The version you last accepted (and any prior opt-out) will then continue to apply to you for covered claims.

Venue for claims not arbitrated. Claims that are not subject to arbitration, whether because of an exception above, because you opted out, or because a court finds this section does not apply, and any court action to enforce or confirm an arbitration award, will be brought exclusively in the state or federal courts located in Travis County, Texas. You and we consent to the personal jurisdiction of those courts.

Severability. If any part of this section is found unenforceable, the rest still applies, except as stated in the class-action waiver above.

22. Using the Service from outside the United States

We run the Service from the United States. During beta, the Service is U.S.-only (see Section 2). We don't promise that it is appropriate or available in every country. If you somehow access it from elsewhere in violation of Section 2, you are responsible for following your local laws, including laws on importing and exporting data.

23. General

24. Contact

Crushvertise LLC (ReelDrive)
[email protected]